AdOptics | Automated Ad A/B Testing Tool

AdOptics provides a conversion improvement service that operates at the ad level. The main component of the service is automated A/B testing for Google Ads.

Description

The major PPC Management tools all have some limited ad a/b testing function tool built into them. These include: Marin Software, Kenshoo, Opteo, DoubleClick, Wordstream, Clickable, and Acquisio. It is possible that these existing platforms could pare back their services to only focus on ad testing. Our service works with the larger ad management tools. There is risk of potential crossover from existing A/B testing tools for website optimization (Unbounce) for them to offer an ad based tool.

Stage

Operating

Platforms

  • Website/Web app

Launch date

September 01, 2020

Published

October 08, 2020