Captain Growth

Captain Growth is the AI-powered service that automates marketing analytics and finds deep insight in your data.

Description

Captain Growth is AI-powered service that automates marketing analytics and finds deep insight from your data. No charts, no tables, no wasted time anymore. You get just essential insights. Each insight is an opportunity to grow marketing, hidden in your data. Either a problem to fix or a good trend to leverage. For our customers we generate around 100 insights daily on average. Using them you can make right decisions, act faster and grow. Which insights Captain can find for you? Audience segments Some of your audiences perform better or worse than average. Wrong-targeted Ads Some of your ads work poorly for a particular audience, e.g. male aged 25-35 from Boston. Creatives To Refresh Some of your ads start to perform worse - it’s probably time to change them. Metric Anomalies There is an unusual drop or growth of your important metrics - ROAS, CPA, CPC, Conversions. Settings To Use Which placement, ad format, bidding, optimization goal works better for particular audiences and adsets. Facebook Updates You miss on a new advertising opportunity, e.g. you don’t use dynamic creatives. What to fix? You don’t apply one of 50 advertisers’ best practices, e.g. there are no UTMs for your ad links.

Stage

Failed

Platforms

  • Website/Web app

Launch date

December 01, 2017

Published

April 21, 2018