Selfx

It all started when Manuel’s life became very stressful 3 years ago. He struggled with health issues, weight-gain, poor sleep, and time management. He wanted to meditate, plan the day and work mindfully, have enough focus for his wife and kids, read good books and finish his degree in business administration besides the job. Having been part of a research project to find a connection between philosophy and motivation, he knew a lot about the theory of motivation and habit development, but still he was not able to create lasting habits. It was always the same ー very successful at the beginning, but after some weeks, back to the old unhealthy and satisfying routines, despite using multiple tools. After months of failure in forming simple habits, he concluded that there’s a big gap between our goals and the resources that are available to help actualize those goals. There are a lot of apps to track different activities of our body throughout the day, but there isn’t any tool that truly focuses on building or breaking a habit. To bridge this obvious gap between “thinking” and “acting” the App needs to be more than just a habit tracker and it has to learn about the user’s state of mind and adapt the inputs tailor made depending on the specific needs of a user in that specific situation. And that’s how SelfX was born out of necessity and in a hope to transform the lives of millions of people with simple everyday habits.