Omni channel retailing seems to put the customer at the center of the unified shopping experience that spans across multiple channels - possibly over the course of a single transaction - where the consumer first hits the brand via a social link (say Pinterest post or facebook ad), then follows through to the web-store to buy & finally picks up the product in-store. What we do in one sentence it to provide retailers with the technology which is critical to enable exemplary omni-channel customer experience. Fulfil.IO is a software on SaaS to help small and medium sized multi-channel retailers, to fulfil orders efficiently, manage inventory transparently and forecast better.